GameTime brand partnerships

Don’t advertise to the community. Become part of it.

GameTime gives brands a way to enter the football community through the moments, athletes and stories people already care about.

Real athletes · Real community · Verified performance

Featured custom brand campaign

Progressive Nutritional

15K

Views

8.2K

Reach

302

Likes

14

Comments

One football media ecosystem

Our audience in motion.

Combined Instagram performance across the GameTime football ecosystem — GameTime, Running Back Academy and Receiver Academy. Real athletes, real communities and the content they follow. Reported by Instagram for the last 30 days.

850.4K

Last 30 days views

114.3K

Last 30 days reach

30.7K

Last 30 days interactions

17.7K combined followers

Reported by Instagram · Last synced Nov 7, 2026, 4:09 p.m. UTC

Explore a partnership

Featured custom brand campaign · Progressive Nutritional

Inside the campaign

A closer look at the content created for the Progressive Nutritional activation.

13K

Views

4.5K

Reach

294

Likes

3

Comments

26

Shares

4

Saves

Real athletes. Real community. Real results.

Brand placements · entry point

Enter the content.

Start with a proven GameTime format and put your brand inside the moments the football community already follows.

Explore Brand Placements

Vertical 9:16 Reel · weekly slot

Dawg of the Week

rbacademy1 campaign content

23K

Views

7.6K

Reach

513

Likes

6

Comments

Reported by Instagram · @rbacademy1

View placement

Vertical 9:16 Reel · per game

Catch of the Game

18K

Views

10K

Reach

383

Likes

5

Comments

Reported by Instagram · @gametime.1_

View placement

Vertical 9:16 Reel · weekly slot

Touchdown of the Week

11K

Views

6.1K

Reach

419

Likes

1

Comments

Reported by Instagram · @rbacademy1

View placement

Vertical 9:16 Reel · per game

Player of the Game

12K

Views

6.3K

Reach

402

Likes

16

Comments

Reported by Instagram · @gametime.1_

View placement

Vertical 9:16 Reel · educational feature

Football Insights

rbacademy1 campaign content

35K

Views

21K

Reach

1.4K

Likes

8

Comments

Reported by Instagram · @rbacademy1

View placement

Instagram carousel · multi-slide athlete feature

Player Carousel

gametime.1_ campaign content

19K

Views

7K

Reach

505

Likes

8

Comments

Reported by Instagram · @gametime.1_

View placement

01 / 06

Excitement & celebration

Own the moments people replay.

Join the catches, scores and game-changing plays that bring the community together.

Placement 01 · Vertical 9:16 Reel · per game

Catch of the Game

The highlight grab, cut for vertical social.

A single standout catch from a game, edited as a short vertical highlight. Short, high-replay content with a clear branded intro.

Featured example posted August 29, 2026

Featured example
Watch on Instagram

Instagram performance

18K

Views

10K

Reach

383

Likes

5

Comments

63

Shares

5

Saves

4.6%

Engagement

Reported by Instagram · @gametime.1_ · last synced November 7, 2026 · engagement = interactions ÷ reach

How your business appears

  • “Catch of the Game presented by [Brand]” intro
  • Logo bug on the replay
  • Brand tag and mention in the caption

Entry point · one activation

$350 CAD

Start with one activation. Measure the fit. Build from there.

Placement 02 · Vertical 9:16 Reel · weekly slot

Touchdown of the Week

The score everyone in the league is talking about.

The week's best scoring play, presented as a weekly highlight feature with a branded open and scoreboard graphic.

Featured example posted August 30, 2026

Featured example
Watch on Instagram

Instagram performance

11K

Views

6.1K

Reach

419

Likes

1

Comments

8

Shares

3

Saves

7.1%

Engagement

Reported by Instagram · @rbacademy1 · last synced November 7, 2026 · engagement = interactions ÷ reach

How your business appears

  • “Touchdown of the Week presented by [Brand]” intro
  • Logo on the scoreboard graphic
  • Brand tag and mention in the caption

Entry point · one activation

$350 CAD

Start with one activation. Measure the fit. Build from there.

Recognition & achievement

Stand beside the athletes earning the moment.

Celebrate the work and performances the football community is proud to recognize.

Placement 03 · Vertical 9:16 Reel · per game

Player of the Game

One standout athlete, one dedicated feature.

A dedicated post naming the top performer of a game, with your brand on the title card as the presenting partner.

Featured example posted September 12, 2026

Featured example
Watch on Instagram

Instagram performance

12K

Views

6.3K

Reach

402

Likes

16

Comments

170

Shares

4

Saves

9.5%

Engagement

Reported by Instagram · @gametime.1_ · last synced November 7, 2026 · engagement = interactions ÷ reach

How your business appears

  • “Player of the Game presented by [Brand]” title card
  • Logo on the feature graphic
  • Brand tag and mention in the caption

Entry point · one activation

$350 CAD

Start with one activation. Measure the fit. Build from there.

Athlete storytelling & connection

Become part of an athlete’s story.

Connect your brand with the identity, progress and achievements behind an emerging athlete.

Recognition & achievement

Recognize the work the community respects.

A recurring weekly spotlight on the relentless effort behind athlete development.

Placement 05 · Vertical 9:16 Reel · weekly slot

Dawg of the Week

The week's most relentless performance, spotlighted for the community.

A weekly recurring feature naming the hardest-working athlete of the week. A recurring slot means your brand is tied to a format the audience already looks for.

Featured example posted September 3, 2026

Dawg of the Week slide 1
Dawg of the Week slide 4
Dawg of the Week slide 6
Carousel
Watch on Instagram

Instagram performance

23K

Views

7.6K

Reach

513

Likes

6

Comments

100

Shares

7

Saves

8.4%

Engagement

Reported by Instagram · @rbacademy1 · last synced November 7, 2026 · engagement = interactions ÷ reach

How your business appears

  • “Dawg of the Week presented by [Brand]” title card
  • Logo on the feature graphic
  • Brand tag and mention in the caption

Entry point · one activation

$350 CAD

Start with one activation. Measure the fit. Build from there.

More results in this category

4 more examples

Inside the GameTime ecosystem

One connected football audience.

GameTime, Running Back Academy and Receiver Academy operate as one connected football media ecosystem, reaching athletes, families, coaches and football communities through multiple content channels.

Who you're reaching

Gender split

Male
3.8K
Unspecified
1.2K
Female
539

Age distribution

13-17
574
18-24
2.1K
25-34
1.7K
35-44
594
45-54
397
55-64
108
65+
63

Where they are

Top countries

Canada3.7K
United States1.6K
Mexico44
France35
Germany29

Top cities

Montreal, Quebec805
Laval, Quebec291
Terrebonne, Quebec193
Saint-Jérôme, Quebec155
Trois-Rivières, Quebec130

How they engage

850.4K

Views · 30 days

114.3K

Reach · 30 days

30.7K

Interactions · 30 days

26.9%

Engagement rate

2.7K

Profile visits · 30 days

167

Website clicks · 30 days

-9

Follower growth · 30 days

14.9K

Avg views per Reel

Across 14 imported Reels

10.9s

Avg Reel watch time

Across 14 imported Reels

Reported by Instagram · Last synced Nov 7, 2026 UTC

Education & development

Reach beyond game day.

Educational content that teaches athletes and fans how the game works — from decision-making and technique to film and position development. Because it isn't tied to one local matchup, it can reach football audiences across Québec, Canada and the U.S.

Placement 06 · Vertical 9:16 Reel · educational feature

Football Insights

Educational football content that reaches beyond the local game-day audience.

Educational content that teaches athletes and fans how the game works — from decision-making and technique to film and position development. Because it isn't tied to one local matchup, it can reach football audiences across Québec, Canada and the U.S.

Featured example posted August 5, 2026

Football Insights exampleFeatured example
Watch on Instagram

Instagram performance

35K

Views

21K

Reach

1.4K

Likes

8

Comments

749

Shares

271

Saves

12.2%

Engagement

Reported by Instagram · @rbacademy1 · last synced November 7, 2026 · engagement = interactions ÷ reach

How your business appears

  • “Football Insights presented by [Brand]”
  • Brand logo on opening/closing graphic
  • Brand tag and mention in the caption
  • Optional logo placement inside the teaching graphic
  • Performance reporting after publication

Entry point · one activation

$350 CAD

Start with one activation. Measure the fit. Build from there.

More results in this category

1 more example

Full game-day cycle

Take the whole game day, not one moment.

The Game Day Recap covers a full game in one edit at $600 CAD per game — the broadest single-piece presence GameTime sells.

Placement 07 · Vertical 9:16 Reel · per game

Game Day Recap

The full story of the game in one vertical edit.

A full game summarised in one vertical edit. Your brand appears at the open and close, giving the broadest single-piece presence.

Featured example posted August 30, 2026

Game Day Recap exampleFeatured example
Watch on Instagram

Instagram performance

21K

Views

11K

Reach

747

Likes

0

Comments

60

Shares

7

Saves

7.6%

Engagement

Reported by Instagram · @gametime.1_ · last synced November 7, 2026 · engagement = interactions ÷ reach

How your business appears

  • “Recap presented by [Brand]” open and close
  • Logo integration throughout the recap
  • Brand tag and mention in the caption

Rate · per game

$600 CAD / GAME

One complete Game Day Recap partnership.

More results in this category

1 more example

School & team activations

Enter the environment where the community already connects.

GameTime creates content around real football programs and communities — giving brands a natural way into the game-day and school football environment.

Explore school & team activations

Beyond the placement

Go deeper than a placement.

Build a partnership around an athlete, a team or an entire football community.

Athlete Sponsorships

Support offered within the GameTime athlete ecosystem, allocated by needs, timing and fit.

  • Athlete story
  • Identity
  • Community
  • Long-term brand alignment
Explore Athlete Sponsorships

School & Team Activations

School/team and community-based activations inside the game-day environment.

  • Game-day environment
  • School/team community
  • Broader football reach
  • Custom integration
Explore School & Team Activations

Athletes / community / verified attention

People first. Performance proved.

Brands are not only buying views. They are entering a football community and becoming part of the stories around emerging athletes. The people lead; verified performance shows how far those stories travelled.

Dawg of the Week athlete and community feature

Verified Instagram result

Dawg of the Week

23K

Views

7.6K

Reach

513

Likes

6

Comments

100

Shares

7

Saves

Reported by Instagram · @rbacademy1

Catch of the Game athlete and community feature

Verified Instagram result

Catch of the Game

18K

Views

10K

Reach

383

Likes

5

Comments

63

Shares

5

Saves

Reported by Instagram · @gametime.1_

Touchdown of the Week athlete and community feature

Verified Instagram result

Touchdown of the Week

11K

Views

6.1K

Reach

419

Likes

1

Comments

8

Shares

3

Saves

Reported by Instagram · @rbacademy1

The community is already here.

Explore brand placements

Start small. Learn together. Build forward.

Start with one activation. Measure the fit. Build from there.

01

Choose a starting point

Explore a single $350 CAD activation or a wider game-day partnership at $600 CAD.

02

Request a partnership

Tell us what your brand wants to achieve and which football community you want to reach.

03

Align and activate

We review the fit, confirm the creative approach and produce the agreed activation.

04

You get the numbers

A post-campaign analytics report with the actual performance of your placement.

One game day · wider presence

Be inside the play, not between the plays.

Put your brand through one complete GameTime game-day content cycle.

$600 CAD

Request a partnership
  • “Game Day presented by [Brand]”
  • Brand integration into the GameTime recap
  • 1 branded performance feature such as Catch of the Game, Touchdown of the Game, or Player of the Game
  • 2 Instagram Story mentions
  • Caption/tag integration
  • Logo integration
  • Product placement where appropriate
  • Post-campaign analytics report

A first activation is a starting point

Build the relationship with the community.

01

Recurring placements

02

Athlete partnerships

03

Custom campaigns

A successful first placement can become a repeatable presence, a deeper athlete-led relationship or a larger creative platform.

Why GameTime

Get seen where the culture is happening.

01

Athlete-driven content

Every piece is built around real athletes and real games, not staged advertising.

02

Football audience

Players, families, coaches and football communities are the people watching.

03

Local and community relevance

Content is rooted in the teams, fields and neighbourhoods your customers live in.

04

Authentic, not an ad break

Your brand is integrated into content people chose to watch.

05

Social distribution

Placements are published where the audience already follows along.

06

Measurable performance

Every placement closes with a post-campaign analytics report.

The audience is already watching.

Put your brand in the next GameTime feature.

Every partnership is reviewed to ensure alignment between the brand, athletes and GameTime community.